ELLE Magazine announces the ELLE Make Better Program and DVD Series, a multiplatform initiative surrounding fitness, fashion and beauty content that includes a themed January issue, a dedicated website and a three-DVD set hosted by and starring model Brooklyn Decker.
Sounds interesting? Let’s find out more about it from this video!
ELLE is turning the dated notion of the “makeover” on its head and instead focusing on new ways to look at fashion, beauty and fitness through simple, yet strategic adjustments to one’s everyday life. Spending unnecessary time, money and energy on a new wardrobe, overhauling one’s closet or engaging in expensive beauty and fitness regimes is out–so beginning with the January 2010 Make Better Issue, ELLE demonstrated how to make small tweaks to readers’ lifestyles that offer big results. ELLE will also feature Make Better edit in the beauty/fitness section throughout 2010, inspiring readers to continue striving to improve their lives. The program is sponsored by Reebok, which integrates its fitness apparel and Easy Tone technology into the DVDs and custom advertorials in the January issue.
Partnering with only the very best, ELLE’s editors have brought together a dream team of celebrity and fashion insiders to help develop a revolutionary lifestyle program and ensure that the year-long Make Better platform continually presents a fresh and motivating experience. The series includes ELLE Creative Director Joe Zee, Beauty Director Emily Dougherty, celebrity makeup artist Jeannia Robinette, hair stylist Tommy Buckett, yoga expert Tara Stiles and fitness instructors Jade Alexis and Sara Haley. The three-DVD set will also include DVD extras on both diet and nutrition.
If you want to find out more info about Make Better DVD’s, make sure to CLICK HERE and also visit THIS PAGE!
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